Spotlight on Argentina: Driving Impact Through Creative Education
We’re proud to collaborate with an incredible network of local delivery partners who bring our message to life in communities around the world. In Argentina, that role is played by Crear Vale la Pena, a passionate and experienced organisation dedicated to youth empowerment and family education.
Campus Crear Vale la Pena is a national and international reference in artistic-social transformation. Their work combines creative methodologies, education, and community engagement to promote inclusion, critical thinking, and emotional development in young people.
In addition to Smashed, their initiatives include:
- Training educators in arts-based approaches to social-emotional learning.
- Running cultural centres and community projects that promote youth leadership.
- Developing public policies that integrate art into education and community development.
Their approach draws on years of experience in using art as a tool for social change, creating safe, inspiring spaces where young people feel heard and empowered.
Since its launch in Argentina, Smashed has reached an incredible milestone: over 200,000 students engaged through live performances and interactive workshops. Delivered by the talented team at Crear Vale la Pena, the programme uses theatre as a springboard for real conversations about underage drinking, peer pressure, and making informed choices.
Backed by Regional Expertise
CAPLAB and LAC Delivery
Smashed (En Serio) Argentina is part of a broader regional effort led by CAPLAB (Centro de Análisis y Prevención en el Ámbito Laboral y Educativo), our key strategic partner across Latin America and the Caribbean (LAC). Based in Peru, CAPLAB provides leadership, coordination, and technical support across all Smashed Global delivery markets in the region.
Thanks to CAPLAB’s expertise and vision, Smashed continues to grow across Latin America while maintaining local authenticity, high-quality delivery, and measurable impact.
Looking Ahead
A Shared Vision for Impact
As we mark 20 years of Smashed, we celebrate the dedication of Crear Vale la Pena and the regional leadership of CAPLAB. Reaching over 200,000 students in Argentina, and over 3 million students across LAC is a major achievement, one that reflects the power of collaboration, cultural relevance, and sustained commitment.
Gracias to our incredible partners in Argentina and across Latin America. Together, we are shaping a healthier, more informed generation.




